Time:2024-05-11 source:other news Popular:display shelving wholesaler Views:654
The quality of supermarket operation is closely related to sales performance, and sales performance is also inseparable from the display of supermarket shelves. So how should we make reasonable use of shelf displays to arouse customer interest and increase sales volume? Next, let's take a look at the display principles of supermarket shelves:
1. Clarify the display objectives of the venue
In supermarket design, we need to have a clear understanding of the display objectives of each area, design placement areas based on product attributes, and in the later stage of placement, more products can be applied to shelves to form regional placement scenes.
The supermarket has a wide range of venues, and how to keep customers' vision fixed in this area, so that the scene can be practically applied and stimulate their purchasing desire, is something we need to constantly learn and update in our daily operations.
2. Clarify the display location of the venue
Firstly, we can divide the interior space of the supermarket into many scene areas. Then, through the design of the internal space flow and sales data, we can gradually analyze which areas are popular and which areas are unpopular.
For example, we can place promotional tables at the supermarket checkout, supermarket entrance, and on both sides of the aisle, allowing customers to continuously purchase goods on the roads we set, stimulating consumption without realizing that the checkout counter is already fully loaded. The end shelves of supermarkets are suitable for placing fast-moving items, while the display windows and storefronts are suitable for personalized displays to attract customers to shop in the store.
3. Clearly define the theme display of the venue
Theme display is one of the extremely important means in supermarkets. Supermarkets can create suitable scenes through product themes, promoting the personalization of product themes. Put scattered products in a thematic manner on the shelves and sell them together, so that customers can buy all the products and complementary products at once.
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